Bowmar Brands

Over multiple campaigns, I created digital ad creative and promotional layouts for Bowmar Brands and its sub-brands, including Beast Broadheads and Bowmar Archery. The work focused on performance-driven graphics for product launches, promotions, and evergreen marketing across paid digital channels.
Year
3.25
Scope
Multi-channel marketing design
Timeline
5 months
Live project
Preview
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Performance Marketing Creative for Outdoor & Archery Brands

Bowmar Brands operates across several outdoor and archery-focused product lines, each with its own visual tone while staying connected to a larger brand system. My role was to design digital ads and promotional layouts for products such as Beast Broadheads and Bowmar Archery, adapting creative to different campaigns, offers, and product features. Working within established brand guidelines, I produced a range of ad formats for paid media placements, including product-focused graphics, promotional offers, and campaign-based creative. The focus was on clear product communication, strong visual hierarchy, and fast iteration to support ongoing marketing efforts across multiple sub-brands.

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